ANTARCTIC TRADE CARDS - Originally Series 1
003. SCOTT'S TERRA NOVA EXPEDITION. Issued in a series of 12 by Cadbury Bros, Ltd. (Date: Undated but believed to be 1913). Overall Size: Ca. 4.8" x 1.5" Both ends of the card were designed to be trimmed off (see number 003.7 below to see untrimmed version). Trimmed Size: Variable but ca. 2.5" x 1.5". Top end text, recto: ANTARCTIC SERIES | CAPTAIN SCOTT | EXPEDITION | 1910 - 1913 | MAY BE CUT HERE. Lower end text, recto: MAY BE CUT HERE | No. 1 [2, 3, etc.] | SERIES OF TWELVE | CADBURY BROS. LTD. | BOURNVILLE ENG. | Cocoa & Chocolate Manufacturers. Top end text, verso: BOURNVILLE | COCOA | BY TEST | THE BEST. Lower end text, verso: CADBURY'S | CHOCOLATES | UNEQUALLED | FOR QUALITY | The Mark for Purity. | [device]. NOTE: Information and image for numbers 1, 4, 6, 7, 10-12 kindly provided by Evan Jones, Wiltshire, England.
Recto: A black and white photograph within a black border showing the expedition members on the deck of the Terra Nova. The caption reads: Departure Ceremony.
Verso: CADBURY'S | ANTARCTIC SERIES | Crew of the "Terra Nova." Final ceremony on board the "Terra Nova," showing the naval crew. On Feb. 14th, 1913, the King paid a very rare tribute when he set aside precedent by personally attending the Memorial Service for Capt. Scott and the four other members of the Southern party who perished, during their return from the South Pole. | CADBURY BROS, LTD. | BOURNVILLE. ENG. | Cocoa & Chocolate Manufacturers